Vibrant financial institution, Access Bank Plc has spent N6.3 billion in the last 15 years on customers’ rewards.
Speaking on Wednesday during the opening of the DiamondXtra Season 15 promo in Lagos, the bank’s Group Head, Consumer Banking, Njideka Esomeju, said the lender will continue to support and enrich its customers.
The bank, which rewarded many customers with cash prizes at yesterday’s DiamondXtra Season 15 opening in Lagos, said the campaign would run till December.
“The campaign will be taken to the north, west, east and south. It will be taken to every part of the country, and people will be rewarded. We want to enrich and bless people’s lives,” she said.
“We are also conducing digital training for our customers, to enable them gain more knowledge on how to carry to their businesses. We just want to say thank you for having a DiamondXtra and help you to enrich your life,” she added.
When we started, we were even giving out salary for life. We have digital draws and cluster draws through which the winners are picked.
“We have done it for 15 years and we are very proud of the feedback. This year, we are doing ExtraAwoof, meaning we are giving cash to much more people, because we want more people to benefit. Some are going to get N1 million, and some will get less for loyalty reward. There are some that will get N10,000 and more for their loyalty to the bank,” Esomeju said.
According to her, customers remain top priority.
“We are all about providing customer-focused solutions to serve the needs of our customers in real time, encouraging them to imbibe the savings culture to be able to achieve their dreams.
“We have also continued to evolve and offer various digital services and propositions that our customers would need and find most useful at this time, hence the DiamondXtra Digital,” Esomeju said.
The DiamondXtra Digital campaign is open to new and existing account holders and takes only two minutes to open. Customers are expected to fund their accounts with a minimum of N2000 or more, and perform a minimum of five transactions or more using the AccessMore app, the USSD code *901# or debit cards.
Credit: thenationonlineng.net