One of the world’s most recognized beer brands, Heineken would be marking its 150 years anniversary with an unconventional celebration.
This much was revealed by Nigerian Breweries’ Sampson Oloche at a recent media briefing.
Oloche said: “In celebration of our 150th anniversary and our deep ties to Nigeria, we have exciting plans specifically designed for our Nigerian consumers.
“We will be organising events in key cities across the country, where our valued customers can come together and experience the true essence of gezelligheid (feeling of good times). These celebrations will showcase the vibrancy of the Nigerian culture, featuring live music, entertainment and unforgettable moments that capture the spirit of Heineken.”
He added that the brand is also planning massive rewards for its loyal consumers, media partners, distributors and retailers who have been instrumental in its journey. “We recognize and appreciate their unwavering support and we want to celebrate them by offering exclusive experiences, exciting prizes and special recognition for their contribution to our success.”
Credit: thenationonlineng.net
